One of the best ways to capture the attention of new and old viewers is by creating highlight videos and montages
These videos take your best moments and put them together for a remix of awesome
You can edit stream highlights for YouTube by keeping track of the best moments of your stream, cutting out the dead space, and then putting them together with an editing program like Filmora. Add a statement in the beginning that makes viewers watch to watch and the video will keep them engaged.
When you think of videos on YouTube, you will likely think of two different types
- Tutorials that help you learn
- Montages that show off another player
Highlights are the videos that highlight the skills of the streamer
This is your time to show off your skills!
Just make sure you don’t make promises at the beginning of the video and do not keep them
Clickbait is only okay if you make good on your promises
How do you make stream highlights for YouTube?
A stream highlight can be one clip that was extra awesome from your stream or a montage of clips that go together
The important part is highlighting a part of your stream that is exciting or cool
These videos are made to give people a glimpse of what they might see if they joined you live or to show a specific theme
YouTube has two different options for highlight videos:
- YouTube videos
- YouTube shorts
Both are effective for getting new traffic if done currently, but the longer videos are often more targeted because they depend more on SEO
YouTube shorts are getting better at their algorithm but it isn’t perfect yet
YouTube videos are any video that is longer than 1 minute
These are the videos you probably think of when I say “YouTube videos”
Good things about the longer videos are:
- You can add more content to one video
- You have more time to build a connection with the viewer
- There are more SEO options
- They get ranked higher when people search for videos
Bad things about them are:
- There may be high competition
- You need to do SEO research
- You need to keep a viewer’s attention longer
- You need to test to find out what the sweet spot for length is
YouTube shorts are fairly new and were created because of how successful TikTok was
YouTube shorts are videos that are less than 1 minute and they go into their own section on YouTube
They may be found in search, but they aren’t as prioritized
Good things about Shorts are:
- YouTube is pushing them out while they are new
- You don’t have to keep attention very long
- The algorithm will learn what people like and show them your videos
- You can reuse TikToks if you take off the watermark
Bad things about them are:
- The algorithm isn’t great yet
- The hook is extremely important to get attention
- They aren’t as targeted to your ideal audience
Remember that these videos have different formats too
You want a horizontal highlight for longer videos and a vertical highlight for shorts
This is easy to do in an editing software
In my opinion, the best choice is to take the best parts of your stream and make both longer videos and shorts
What is the purpose of highlight videos?
Highlight videos are excellent for showing people what to expect from you and your stream
The more people know, like, and trust you…
The more likely they are to follow you
So try to have fun with your highlights, but also be consistent
If you post about a new game every time, people will be confused
And confused people do nothing
You make money as a streamer by getting traffic
And YouTube is one powerful way to bring more traffic to your stream
You can even stream on YouTube if you wanted to
Think about highlights like a commercial
You are showing enough to make people want to join you, but not so much that there is no mystery left
Can I upload a Twitch highlight video to YouTube?
Twitch can create highlights too
You can download these just like other videos on Twitch
When viewing your videos, look for the three dots next to the highlight
Click on them and select “Download”
Once you have it downloaded, then you need to edit it
You don’t have to edit but adding visuals and changing the format can make a huge difference
If you are creating a short, not everyone watches with sound
So make the video dimensions 1080 x 1920 pixels and add visuals like words to make the short more engaging
If you have a 2-minute highlight or you want to put highlights together, you don’t need to change the dimensions but adding visuals is still a good idea
Remember that these videos are your stream’s commercials
That means you want them to represent your stream effectively and make people want to come back again and again
You want people to become loyal followers on YouTube and join your live stream
That means that you need to put effort into your videos
Thankfully, you should already have the content for your videos
You get that every time you stream!
Now you just need to clean them up and add to them
You want layers that ask people to subscribe to your channel
If you can grow your YouTube and Twitch, you can get paid for both
So make sure that you ask for those likes and subscriptions!
Don’t worry if you get dislikes
They don’t really matter unless you get a lot of them
You would need enough to make YouTube question your content
But some people will dislike your stuff
The bummer part about YouTube is it is easy for viewers to show that dislike
Focus on the good
Learn what people like
Keep creating content
And keep asking people to subscribe and join your live streams!